What events / campaigns are eligible for entry to WOW Awards Middle East?

Any event / experiential campaign executed anywhere across the globe, by any company / brand / institution / association / organization / individual based in Middle East is eligible for entry across categories. For e.g. If a UAE based company has executed a conference for a multi-national corporate in Las Vegas, this is eligible to participate.

Additionally, any campaign / event / experience executed in Middle East by any company / brand / institution / association / organization / individual based anywhere across the globe, is also eligible to submit for entries across categories. For e.g. If a company based in the UK has been involved in an event / experience / activation executed in Dubai, this is eligible for entry to WOW Awards Middle East.

What period of time should the event / activity / campaign have taken place in, to be eligible for entry?

Any Events / Projects executed between 1st July 2019 – 31st July 2020, are eligible for entry. If a campaign / activation has begun or ended in this stipulated period, but not completed / started within the period, it can consider entering, as long as a substantial part of the campaign falls under this time frame. For e.g. A brand activation starting on June 2019 but culminating in August 2019, is eligible if the bulk of the activation has already been completed and some results are clocked in for the activity.

Last date for Entry Submission is 10th May, 2017

Steps for making entries.

There are broadly two steps in the entry process:

A. Registering the company as a WOW Awards Middle East entrant

B. Submitting entries for the judging process

A. Registering the company as a WOW Awards Middle East entrant

Interested entities (companies, brands, artists, venues) can do so by clicking on the ‘REGISTER’ button here or in the menu bar. Once here, register yourself and create a login for an account through which all the WOW Award Middle East entries of the entity can be managed. Each entity can have only ONE account, which can be accessed by the login details by various individuals related to the entity across branch offices (where relevant).

Once the registration is complete, an e-mail confirming registration will be sent to the applicant’s e-mail address. The account is then active. This is a one-time process. The account will have a list of the categories of the WOW Awards Middle East 2019, in which entries can be made.

B.Submitting entries for the judging process

Once logged in to your account, there are three steps involved in submitting an entry for the judging process

STEP-1. Registering an entry and seeking client approval
STEP-2. Submitting the Entry Document
STEP-3. Making Payment for Entries

Step 1. Registering an entry and seeking client approval

Select the category in which an entry needs to be made, and enter the basic details as per the form about the entry in order to register the entry.

  • Once an entry is registered, a system generated e-mail will be sent to the Client’s (in the case of event campaigns) email provided by the entrant, seeking approval on the entry (in case where a client is not involved, key in your own details)
  • Each WOW Award Middle East entry needs a mandatory approval from the client (wherever an event is executed for an external client) through a ‘reply mail’ from the client’s official e-mail address.
  • The process of creating the Entry Document can begin simultaneously. However, the client approval for all entries should come in before the deadline for entry submission.

Note: In the case the applicant is the owner of the property / activity being entered, and there is no relevant ‘client’, please repeat applicant details as client. In the case of an IP, applicants are encouraged to include a ‘sponsor’ / ‘key partner’ in the IP as the ‘client’.

Tip: Register all the entries as early as possible so as to activate the ‘client approval’ ‘reference acknowledgment’ process. This will allow you to focus on submitting the entry documents for all the entries that have been registered

Step 2. Submitting the Entry Document

  • This option will be available only after an entry has been registered under a particular category.
  • The entry document seeks information on the event / campaign / body of work, under four key aspects. These aspects differ across category segments.
  • 4 images and 2 video links can also be uploaded to support the entry. The images have to be under 1 MB/each.
  • Once all details have been filled and the entrant is satisfied with the form, we request you to hit the ‘Submit button’ on the document.
  • The entry document must be submitted before the deadline. Once submitted, the entry cannot be withdrawn or appended.
  • The process of ‘Making Payment’ can begin simultaneously, as entries are registered

Step 3. Making Payment

Entry fees for EACH WOW AWARDS Middle East entry is :
Entrants based in UAE: AED 700 + 5% VAT
International Entrants: USD 200 inclusive of taxes

The Entry fees needs to be paid to POW WOW Marketing (the official marketing management representative of WOW Awards Middle-East 2019):

Purchase Entry Credits Online via PlatinumList

  • Each entry credit is equivalent to one entry valued at AED 385.00
  • Once the purchase has been made, you will be provided with a ticket #
  • Entrants can key-in this ticket # generated in the grid adjacent to the entry that needs to be paid for on the ‘Payments Tab’ after logging in
  • Once keyed in, our accounts team will verify the details and update the payment status of those entries to ‘Paid’.
  • In case you have purchased multiple credits in one transaction, you would receive multiple ticket # under the same order number. We request you to enter a different ticket # for each entry that you wish to pay for in the grid adjacent to the entry that needs to be paid for on the ‘Payments Tab’ after logging in

Tip: Finish the entry registration & payment process for all your entries at the earliest so the only thing (and most important) left to submit is the entry document.

Deadline for making entries: Closed 31st July 2020

Need more information? Stuck somewhere?

WOW Frequently Asked Questions (FAQs)